I got a big project last week. One of the key milestones was to translate an existing email flow into multiple languages and ensure that everything—URLs, alt text, images, footers, flow filters, etc.—was tailored to each target country. I initially estimated it would take me 2 to 2.5 hours, but I ended up spending over […]
Time for a little bragging… Agencies are now impressed with my email implementation skills—so much so that they’re asking me to QA their emails and popups. Fine by me! 🙂 Yesterday, I spent my day reviewing four popups and four welcome flows for the same store, which operates in multiple countries. The copy and design
Yesterday brought an interesting challenge—flow emails in five different languages. Essentially, it was the same email, but translated into Dutch, German, French, and two additional versions of German and French for different countries (with different product links and regional pages). The key differences involved: The Dutch version was already prepared, so I used it as
qBittorrent, a hugely popular cross-platform torrent client, has a great built-in search feature. This means you don’t need to visit different torrent search engines, which might be blocked by ISPs or inaccessible for other strange reasons. To use this search function, you first need to enable it and install “search plugins.” When you click the
What I Did on Friday, 14th February 2025 Friday was fun—I worked on four emails for a single brand. They were short, used minimal graphics, and two followed a zig-zag format, as shown below: All four focused on the business’s anniversary, offering a 10% discount coupon and an invitation to the showroom. On top of
What I Did on Wednesday, 12th February 2025 The marketing agency I’m working with gave me another project—this time for a 10-year-old company that sells telescopic ladders, tool sets, and similar products. The task? A simple (well, simple for me 😄 after working with over 60 clients) 3-step popup to collect opt-ins from new visitors.
A simple email implementation in Klaviyo for a well-known adventure apparel store based in Amsterdam.